Quantitative Services
IFEM Research France has its own quantitative fieldwork, with interviewers and supervisors in 60 towns in France: direct control, no delegation, no outsourcing.
SERVICES
- Questionnaire design
- Pre-recruitment of target respondents / appointment setting
- Sampling
- Fieldwork, management of quotas and segmentation
- Central location testing venues, equipped kitchens
- Production of show / display / interview materials (if required)
- Data processing and statistical analysis
- Reporting
- CAPI CATI and Online questionnaire programming
- Sample acquisition and management
IN HALL AND IN HOME SURVEYS
In Hall
- Central location in the major French cities (Paris, Lyon, Nantes, Bordeaux, Lille…)
- Multivisit study
- CAPI / PAPI method
- Physical briefing and training of all interviewers
In Home
- In all France
- Multivisit study, Home Use Test
- CAPI / Video collection